10 Things you shouldn’t be doing on LinkedIn

10 Things you shouldn’t be doing on LinkedInLinkedIn is a great Social Media Networking platform to help you grow your business, your brand and YOU.

If you use a Facebook Business Page for your business then there is no reason why you shouldn’t be using LinkedIn to promote your business too.

Gone are the days where LinkedIn was the place to highlight your online CV, find your next sales person or look for a new career.

It’s a great way to connect with other professionals and help each other grow your businesses through referrals.

Many business owners don’t use LinkedIn after creating their profiles  as they don’t know how to make the most of the platform once they think the basics are in place.

Here are my 10 top tips on what you shouldn’t be doing on LinkedIn profile.


  1. Leaving your profile photo and banner/cover photo blank. This is your opportunity to sell yourself to potential connections.
  2. Use the default headline LinkedIn gives you when you create your profile. Shout from the roof tops how you help others. No one needs to know what your position is or the company you own they can find this all out in your profile. Don’t be afraid to use an emoji or two.
  3. Keeping your profile a big secret, how can you grow and build relationships if no one can find you.
  4. Not connecting with anyone. This is social networking after all,  start networking and connecting with others.
  5. Start sending lengthy messages to those you’ve connected with. Do you read those lengthy message when you receive them from others?
  6. There’s a place to be sharing what you had for lunch, dinner and photos of your pets. That’s what Instagram is for.
  7. Only post about your business. Let others get to know who you are more.
  8. Be negative, name, shame or complain. Keep your posts positive, professional and make a great first impression.
  9. Send a post to publish before checking it. There’s nothing worse than spelling and grammar typos.
  10. Go on to your LinkedIn account once a week. Would you only touch your business once a week? NO! Consistency is key especially with our social media.


Most of all have fun and be consistent.

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